Self-Publishing Support
Have a book already written that isn't selling, or that you need help getting to market?
About the Service
Services for Self-Publishing Authors
- Book review and marketability assessment – get professional insight into what is and isn’t working and why.
- Target readership profiling– know who your readers are, and what interests or pain points and problems drive them to purchase with you.
- SEO/Metadata Analysis – know the common keywords and search phrases that online users type in when looking for a book like yours, and how to include it in the book, and marketing material.
- Book cover design or redesign – readers make purchasing decisions in under 3 seconds based on your cover or digital thumbnail. Make sure you are making the right impression.
- Editing and proofreading so that no avoidable errors distract from your message, make your book look unprofessional, or (horrors) get you bad reviews.
- Interior formatting of the book to the required format – reflowable for digital ebooks or optimized for print.
- Online publishing support/advice – make sure you are reaching your target audience and as wide a readership as possible.
- Assistance pricing, uploading and launching the book onto best-fit publishing platforms like Amazon or Apple iBooks.
- Marketing/on-line promotion on agreed media platforms – garnering reviews, creating branding and book promotional materials, blurbs, descriptions and blogs. Consistently distributing marketing materials over the agreed period.
- A webpage on our website to promote your book.
OUR MAIN NICHES: Business, Leadership, Self-Help, Spiritual, Parenting, Personal Growth.
Harvard Ink vs Traditional Publishers
Harvard Ink
- We do not take ownership or copyright – you keep full creative and legal ownership of your work.
- We charge fees for our services based on what elements you choose. It’s completely customizable.
- Significantly higher profit potential. You get maximum royalties based on the publishing platforms you choose – potential 70%+ of book price.
- You keep line of sight and have the final say in every part of the process - including the copy, images used, and design.
- The process takes 3-4 months from first draft to book launch. Sales and royalties start rolling in within a maximum of 6 months from book launch.
- You use your own logins and bank details for publishing platforms – all royalties go directly to you.
- You can get on with your main life focus or your next writing project while we deal with all the mess and fuss of making sure your finished works sell.
- You work with us when you are ready to do so.
Traditional Publishers
- The publisher owns all rights to your book.
- No upfront costs. The publisher pays for everything and may pay you an advance on book sales.
- You usually get between 5 – 25% of the profits, after print, admin, and distribution costs.
- Sends a signal of validation for some people. But they decide everything – the final content, images, design and how much (or little) they choose to market you and your book.
- An estimated 2+ years to get to market.
- All profits go to the publisher and you get royalties paid to you every few months.
- It can take many years to get noticed by an agent and then into a publishing house.
- They won’t often to niche books.
Assessments - Designing the Cover - Formatting -
Editing - Publishing - Marketing and Sales
Why Use Us?
- We save you time, money, and a steep learning curve.
- You can focus on writing or life, while we get your book to sell.
- Most readers will never tell the difference between a self-published book and one published by a traditional publisher if the self-published book is professionally produced.
- You can get as good a distribution internationally, on various platforms, and in various formats when you are self-published.
- Without a big advance from a major publisher, the advantages of self-publishing greatly outweigh the disadvantages.
- We save you time, money, and a steep learning curve.
- You can focus on writing or life, while we get your book to sell.
- Most readers will never tell the difference between a self-published book and one published by a traditional publisher if the self-published book is professionally produced.
- You can get as good a distribution internationally, on various platforms, and in various formats when you are self-published.
- Without a big advance from a major publisher, the advantages of self-publishing greatly outweigh the disadvantages.
Top Reasons a Book Isn’t Selling
- Unprofessional Look and Feel - The cover or digital thumbnail is confusing, or poorly designed. The book hasn’t been professionally edited and has unprofessional errors in it.
- Undefined Market - the target readership hasn’t been properly identified.
- Distribution - it is provided in limited formats or using limited retailers or platforms.
- It's Not Visible Enough - The author expects it to sell itself. But books need active and ongoing marketing to sell.
- It Has No Reviews
- Unprofessional Look and Feel – The cover or digital thumbnail is confusing, or poorly designed. The book hasn’t been professionally edited and has unprofessional errors in it.
- Undefined Market – the target readership hasn’t been properly identified.
- Distribution – it is provided in limited formats or using limited retailers or platforms.
- It’s not Visible Enough – The author expects it to sell itself. But books need active and ongoing marketing to sell.
- It Has No Reviews
Who should go the traditional route: Big Celebrities, Famous Athletes, A-List Actors, Politicians, Household name CEOs, Professional Writers (novelists, etc.) with a long history of high sales, People with deep connections in the publishing industry.
Who should self-publish: Business owners, Consultants, Entrepreneurs, Business-people, C-level executives, financial planners, Lawyers, Doctors, Coaches, and First-time Authors.
